GlobalData research has found the top influencers in construction sustainability based on their performance and engagement online. Using research from GlobalData’s Influencer platform, Design Build Network has named ten of the most influential people and companies in construction sustainability on Twitter during Q4 2020.

Biggest influencers in construction sustainability: The top ten in Q4 2020

1. Frank Cunha (@FRANKCUNHAIII)

Frank Cunha is a university architect at Montclair State University in New Jersey, US, specialising in capital planning and project management. His areas of expertise include sustainable planning and design.

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Cunha was the secretary of the American Institute of Architects, New Jersey and has also held the position of president at the Architects League of Northern NJ.

Twitter followers: 24,531

GlobalData influencer score: 100

2. MA Green Building (@MAGreenBuilding)

MA Green Building, also known as Rate It Green, is a Florida-based online startup providing services in the green building industry for both residential and commercial projects. The platform enables green builders to share and exchange information related to client reviews, testimonials, products, and services, related to the green building sector.

The online resource was created by Allison Friedman in 2005, after she learnt that individuals and organisations did not have access to information or a  central network for green building products and vendors.

Twitter followers: 1,012

GlobalData influencer score: 85

3. Jim Mcclelland (@SustMeme)

Jim Mcclelland is the founder and brand ambassador of SustMeme, an online magazine providing information on sustainability, economics and the environment. A sustainable futurist, McClelland specialises in areas such as media and events, and consulting in corporate and communication counsel.

Mcclelland is also the managing director of McClelland Media Ltd, a publishing house, where he is responsible for the sustainability portfolio in media and events, publishing and management, and more. Prior to this, he served as strategic media advisor of the Supply Chain Sustainability School, where he offered strategic medica consultancy to support the growth of the school in the UK and globally.

Twitter followers: 27,818

GlobalData influencer score: 83

 4. Elrond Burrell (@ElrondBurrell)

Elrond Burrell is the founder and owner of VIA architecture, which specialises in designing low-carbon homes and provides consultation services in high-performance architecture. Burrell has over two decades of experience in sustainable design and architecture, with expertise in low-carbon architecture, passive house, timber construction and environmental materials.

Burrell also serves as principal advisor, architecture and design for the Ministry of Business, Innovation and Employment that offers policies, regulation, advice, and services to support the growth of New Zealand businesses.

Twitter followers: 9,497

GlobalData influencer score: 77

5. Monte Paulsen (@MontePaulsen)

Monte Paulsen is a passive house specialist at RDH Building Science, a civil engineering company that provides building science and related consulting services. Paulsen oversees passive house consulting and certification services for large projects in British Columbia, Canada. He also organises passive house education and research among RHD teams across the US and Canada.

Twitter followers: 3,645

GlobalData influencer score: 72

6. Orla Hegarty (@Orla_Hegarty)

Orla Hegarty is the course director, professional diploma (architecture) at the University College Dublin, in Ireland. A registered architect, Hegarty regularly contributes to national print and broadcast media on construction, housing and environmental topics. She is also currently serves as director of the Architects Register Admission Examination (ARAE).

Twitter followers: 6,855

GlobalData influencer score: 70

7. Debbie Mauger (@DebbieAnadapta)

Debbie Mauger currently serves as a communication officer at Alliance for Sustainable Building Products, a cross sector non-profit, which comprises specifiers, designers, contractors, public interest and sustainability organisations, academics and other building practitioners. She is also the founder of Anadapta, which promotes building sustainability by offering admin support and networking opportunities.

Mauger also served as communication and eevent support for Sustainable Traditional Buildings Alliance, and as the national coordinator for the Association of Environment Conscious Building (AECB) local groups.

Twitter followers: 2,685

GlobalData influencer score: 69

8. Wolfgang Feist (@WolfgangFeist)

Wolfganag Feist is the founder of The Passive House Institute, an independent research institute founded in 1996. The institute focuses on research and development of building components, building concepts and approval of energy-efficient buildings.

Feist built the world’s first passive house at Darmstadt in Germany in 1991. His areas of expertise include sustainability and energy efficiency, and he is an adherent and promoter of alternate building concepts.

Twitter followers: 6,331

GlobalData influencer score: 68

9. Randy Deutsch (@randydeutsch)

Randy Deutsch is a clinical associate professor at the University of Urbana-Champaign in Illinois, the US. He specialises in areas such as strategic foresight, architectural design, digital technology, and building technology among others.

Deutsch is a strong advocate of technologies such as Building Information Modeling (BIM), and is also the design director for Deutsch Insights, where he handles the design and documentation of large-scale building projects for development teams.

Twitter followers: 9,543

GlobalData influencer score: 68

 10. Dusty Gedge (@greenroofsuk)

Dusty Gedge is the president of European Federation of Green Roof and Wall Associations, which actively promotes the use of green roofs and green facades across Europe. Gedge is among the leading independent green roof consultants in the UK and also founded in 2004, the first green roof portal in the country that offered green infrastructure consultancy.

Gedge specialises in innovative green roof designs including wetland green roofs in the UK and outside.

Twitter followers: 23,041

GlobalData influencer score: 57


GlobalData’s influencer identification framework identifies influencers based on relevance; size of network, connections and followers; engagement levels with their content and analysis and input from sector experts. Influencers are then evaluated on a series of specific topic-related keywords used over the period and weighted by engagement metrics.